by Mark Boundy | Jun 18, 2019 | blog, Sales Training and Consulting
A lot of sales performance consultants are true experts, but their expertise often stops right where your value culture problems start. The problem? Sales performance falters at many points outside of the sales silo. If your sales performance efforts define...
by Mark Boundy | Jun 4, 2019 | blog, Sales Training and Consulting
The “winning more sales” industry is huge, crowded, and noisy; the “winning profitable sales” industry is, well…disturbingly quiet. There are a few sales performance companies who put words like “profitable” into their taglines. Unfortunately, precious few know how to...
by Mark Boundy | Apr 13, 2019 | blog, Sales Training and Consulting
Selling — and business — isn’t about what your customer says they want as much as it’s about what they value. Sure, translating from the first to the second takes skill, but value is what really matters. It’s at the heart of sales, marketing,...
by Mark Boundy | Apr 9, 2019 | blog, Sales Training and Consulting
There are so many initiatives to choose from in sales performance area — it can be hard to prioritize, but limiting discounting is a no-brainer. Which one has the highest ROI? For most businesses the highest yield comes from building a systematic approach...
by Mark Boundy | Mar 31, 2019 | blog, Heavy Hitters, Sales Training and Consulting
I can’t think of any concepts more misunderstood than price, pricing, and discounting. An alarming number of businesses price poorly. We even teach falsehoods about price at the college level. Let’s discuss five myths about pricing, and its Mr. Hyde alter-ego,...