by Mark Boundy | Jan 7, 2019 | Sales Training and Consulting
There is almost nothing you can do for your business with a higher financial payback than getting your arms around your discounting practices. I want you to make a New Year’s resolution to put rigor and discipline around your discounting (some call it “pricing...
by Mark Boundy | Mar 27, 2018 | Sales Training and Consulting
I hear even highly-respected consultants express dangerous misconceptions about price and discounting. I suspect it’s because so many people took basic economics to heart without digging deeper into the underlying assumptions or learning the true role of pricing. No...